Clarabridge (Qualtrics)

AI-powered customer experience analytics with omnichannel text analysis

Business & MarketingPaid

Clarabridge, now integrated into Qualtrics as XM Discover, is an advanced customer experience analytics platform that uses AI to analyze and extract meaning from customer conversations across all channels—contact center transcripts, survey responses, social media, chat logs, and email—at enterprise scale. The AI identifies emotions, effort, and intent from unstructured customer language, going beyond keyword matching to understand the nuanced meaning behind customer statements. CX teams use Clarabridge to quantify the root causes of customer dissatisfaction across millions of interactions, prioritize improvements by business impact, and track the effectiveness of CX improvement initiatives over time.

Key Features

• ✓Omnichannel text analysis
• ✓Emotion and effort detection
• ✓Root cause quantification
• ✓Intent analysis
• ✓Contact center analytics
• ✓Survey integration